Quality assurance
“Quality isn’t just a process — it’s a promise. Every app we create must be something we’d trust for our own patients, families, and friends.”
Dr Knut Schroeder, Founder & Director, Expert Self Care
Quality you can count on.
Trust starts with quality - and quality starts with the details.
At Expert Self Care, every app we create goes through a structured, evidence-based process designed to make it:
- Accurate - grounded in the best available evidence.
- Safe - compliant with NHS and 'best practice' digital health standards.
- Inclusive - accessible and easy for everyone to use.
That means you can feel confident that everything we deliver meets regulatory standards, stands up to scrutiny, and is genuinely fit for purpose - helping you support your people with confidence.
How we ensure quality
We follow a planned, systematic approach at every stage - from first idea to final release:
- Evidence-first design - aligned with the NICE Evidence Standards Framework for Digital Health Technologies.
- Editorial excellence - clear, accurate, accessible content written and reviewed by health professionals and experts by experience.
- Structured sign-off - based on the 'PIF Tick' quality mark for trustworthy health information.
- User-friendly design - guided by Apple Human Interface Guidelines and WCAG 2.1 accessibility standards.
- Safety and security built in - no personal data collection, plus Safety Cases and Hazard logs where needed
Each stage is documented, reviewed, and approved - so every app is safe, robust, and ready to share with confidence.
Independent assurance
We don’t just set high standards - we invite others to check we’re meeting them.
- PIF Tick certified - the UK's only independently-assessed quality mark for trustworthy health information.
- ORCHA-reviewed - consistently rated well above benchmark for quality and safety.
- DTAC-compliant - meeting NHS standards for clinical safety, data protection, usability, and interoperability.
External reviews help us stay transparent and accountable - giving you confidence that every assurance claim is independently verified.
Continuous improvement.
Quality isn't a one-off achievement - it's an ongoing process. We build continiuous feedback loops and improvement into everything we do:
- In-app feedback - simple, anonymous forms built into every app.
- Expert and partner input - regular feedback during and after development.
- User reviews - active monitoring of app store comments and ratings.
- External reviews - incorporating recommendations from independent assessments like ORCHA.
Want to know more?
If you'd like to learn more about our quality assurance process - or see how we embed safety and evidence at every step - we'd love to talk.